Lorette Williams Named College’s Executive Director of Communication and Marketing
Article by: Melinda Eddleman
Del Mar College (DMC) officials announce Lorette Williams as the community college’s new Executive Director of Communication and Marketing. She effectively joined the campus community Oct. 28 and has worked in the areas of public and media relations for the past 20 years.
Her new position oversees the College Relations Office, which handles institutional advertising, branding, media relations, publications, social and digital media and web content efforts, among other responsibilities. Williams’ also serves on the College’s Executive Team.
Lorette brings a wealth of experience to Del Mar College and has spent her entire career here in the Coastal Bend with similar responsibilities in the education, health care and transportation sectors. She is an asset to the College and our Executive Team, and I look forward to working with her as Del Mar College moves forward during this exciting time for both the institution and the communities we serve.
Most recently, Williams served as the Public Information Manager with Flatiron Dragados LLC, overseeing the communication program for the nearly $900 million U.S. 181 Harbor Bridge Project for over three years. Her career also encompasses positions as Director of Communications for the Corpus Christi Independent School District (CCISD) for 12 years, Media Relations Coordinator with the Corpus Christi Medical Center for three years and as an anchor and reporter with KRIS TV in the local market for four years.
Williams’ professional association affiliations include both the National School Public Relations Association (NSPRA) and the Texas School Public Relations Association (TSPRA) for which she served at the state level as President, Vice President of the Gulf Coast Area and Parliamentarian. Additionally, she has been a member of the Texas Association of School Administrators. Her awards and acknowledgments range from TSPRA’s Most Valuable Member Award for both Williams and her CCISD communications team to selection as a 2011 Corpus Christi Chamber of Commerce 40 Under 40 recipient to articles and guest columns for Texas School Business and TASB’s Insight Magazine.
Among organizations and initiatives that have benefitted from Williams’ involvement are Executive Women International, Downtown Rotary of Corpus Christi, the March of Dimes, CCISD’s Operation K.E.Y.S. (Keeping Every Youth in School), the Junior League of Corpus Christi and Spaulding for Children.
Williams earned a Bachelor of Arts degree in Mass Communications from Texas A&M University-Kingsville.
Del Mar College empowers students to achieve their dreams. We offer quality programs, individual attention, outstanding instruction through faculty with real-world experience and affordable costs to credit and noncredit students in Corpus Christi and the South Texas Coastal Bend area. Nationally recognized while locally focused, we’re ranked in the top two percent of community colleges in the country granting associate degrees to Hispanic students (Community College Week). Del Mar College focuses on offering our students programs that match current or emerging career opportunities. Whether students are interested in the fine arts, sciences, business, occupational or technical areas, students get the education they need for the future they want at Del Mar College.